BRIGHTROOM, INC. TO PUT PICTURES OF “THE MOST HIGH PROFILE DERBY RACE IN THE COUNTRY!” ONLINE

brightroom contact:
Sol Kanthack
(817)887-0033
sol@brightroom.com

Sandhill Challenge Racers Able To Purchase High-Quality brightroom Prints Of The Race.

Emeryville, Calif. – October 1, 2000 – brightroom, Inc., the professional event photography solution is pleased to announce that race pictures from the Sandhill Challenge on September 24, 2000 are available to view and purchase online at www.brightroom.com

The Sandhill Challenge, presented by Intel, is a modern soapbox derby race open to all high schools, national and international firms involved in entrepreneurial business, including venture capitalists, law firms and startup companies. The purpose is to have a fun family day and to raise money to fund contemporary youth programs with real teeth, such as Safe Rides and teen mentoring programs, like Plugged In, giving our young people the same kind of leap off the mark that we see happening professionally with so many of the progressive firms in the Bay Area today. For more information on this event go to http://www.sandhill.org.

In production of this event, brightroom coordinated photographer logistics, managed the images and provided a turnkey hosting and navigation solution.
Professional photographers from brightroom were stationed at different points along the course, and at the start to capture racing pictures. Race participants can visit www.brightroom.com to view their race pictures online, as well as share them with family and friends. Participants can also commemorate the event by purchasing high-quality photographic prints in a variety of sizes.

"What better place to have a soapbox derby race then the Venture Capital hub of the Universe also known as Sandhill Road," says Chris Miller, Manager of Sales. "Since this is the first year that photos from the race were put on line, there has been an extremely high level of traffic to our site. brightroom is very excited about the opportunity to be involved in the Sandhill Challenge, and looks forward to next years’ race."

About brightroom, Inc.
Located in Emeryville, California, brightroom specializes in web-enabled event photography. Focusing on sports and corporate events, brightroom has developed a proprietary system for digitally organizing and hosting event images for participants to view, share and purchase at its site, www.brightroom.com. By using digital technology and the Internet to streamline event photography, brightroom allows the participants to view their photo after a corporate or sporting event in a matter of hours, decreasing the time between when a photo is captured and when it can be viewed, shared and purchased. brightroom maximizes marketing opportunities for the photographer and/or corporate sponsor. Their proprietary technology reduces costs, eliminates administrative headaches, and increases profits for corporate sponsors and photographers. Events using the brightroom solution enhance the participants’ experience while providing co-promotional opportunities.